JERA, Parkwind and bp came together to become a purpose-built, global company with the resources, capabilities and resilience to deliver offshore wind at scale.
The new organisation needed to develop its unifying culture and brand DNA as well as a compelling vision and strategic focus to bring together 3 different and strong cultures.
Our role:
With level 1 and 2 leadership, we paid attention to helping each organisation discard unhelpful behaviours and step into the new with a renewed sense of purpose and energy as a new stand-alone business
Through workshops that brought together people working together across 17 office locations to develop a culture based on trust and respect and a unifying company identity
Deliverables:
Purpose, vision, strategic focus and operating principles
Company narrative
Brand, logo identity
Website
Brand guidelines and templates
Office environment
Social media templates
Canva templates
Icons
Our work: in focus
Social media:
Set up of Canva driven templates
Plug and play designs for easy implementation
Business tools:
Full suite of office templates
Powerpoint, Word, press releases, business cards, icon set
We're Pulse. A corporate communication and strategy agency. We work with businesses and leaders to connect, energise and inspire those around them to bring about positive change.
