Making the power of children’s literacy easier to understand
Brand
External comms
Social enterprise
Through one-to-one tuition the charity provides specialist support for children who are at risk of being left behind at school because of their compromised literacy skills.
We supported the team on a pro bono basis to clarify the way they used their brand, bringing better consistency, a portfolio approach to their offer and a set of effective templates. These would enable the charity team to create more impactful relationships and targeted communications with the groups who could support them, and those who relied on them.
A bespoke workshop was designed for the whole CLC team, this helped us identify the challenges facing the organisation with their key audiences and how to prioritise messaging - ensuring the resulting communication materials were relevant and targeted.
Our role:
Working directly with the core team, we developed and produced communications materials
We advised on opportunities to promote the brand and overall scheme
We're Pulse. A corporate communication and strategy agency. We work with businesses and leaders to connect, energise and inspire those around them to bring about positive change.
